Creativity is allowing yourself to make mistakes;
Art is knowing which ones to keep.
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I want to make beautiful things,
even if nobody cares. - Saul Bass
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I hear and I forget. I SEE AND I REMEMBER.
- Confucius
UX/UI DESIGN
User-centered design for mobile platforms and web based applications.
VISUAL DESIGN
Design challenges distilled into intuitive and aesthetically pleasing solutions.
CREATIVE DIRECTION
Developed brand content and strategy to shape the customer’s experience.
IA/STRATEGIST
Organizing information to provoke and promote ideals, values and beliefs.
DESIGN CHALLENGES
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TRANE North America
Defining interactions, creating user interfaces and influencing the experiences of digital product development, service offerings and multimedia campaigns.
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MEDTRONIC
Envision, concept, layout, prototype, and produce high-impact interactive interfaces within a content management system; including social, mobile, site and syndicated channels.
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CONNEXIONS LOYALTY
Conceptualized and designed user interface solutions for responsive web and base product applications to take advantage of mobile device redesign.
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J ROBINSON ATHLETICS
Revamped corporate branding and assumed profit & loss responsibility, resulting in $10,000 in increased sales, stronger company positioning and improved customer acquisition and retention.
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FOTOBALL
Created specialty vintage apparel brands that were sold nationwide through a network of 300,000 mass-market retailers.
